ASSO fishing line has a history rooted in Italian fishing line innovation, starting in 1973. The company, based in Genoa, initially focused on producing high-quality fishing lines and has since established itself as a leader in the field.

ASSO's evolution is marked by significant milestones, including the introduction of the first 100% fluorocarbon line in the late 1980s, and the development of the monofilament in the 1990s.

ASSO offers a wide range of fishing lines, including monofilament, fluorocarbon, and braided PE fibers, for various fishing techniques and levels of expertise